Drive rapid SKU-level shelf corrections
Shelfcheck Bespoke Store Audits
Our bespoke store audits, scheduled to match your planning cycle, deployed using your reps or ours. Shelf photos are captured and uploaded using our app to produce verified SKU-level compliance and pricing data within hours.
Turn shelf data into immediate action.
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Immediate shop-floor directives
Results come back in hours, not weeks. Issues are flagged and turned into prioritised corrective action plans for your team to implement.
Bespoke planogram & KPI matching
Upload your precise SKU layouts, and our system matches the physical shelf directly against your specific trade agreements, flagging any drift.
Field team productivity increases
Because a rep only needs to take photos using the Shelftrak app, audit time drops significantly, driving an increase in field team productivity.
Shift your reps’ execution behaviour
Retail staff and regional managers behave differently when they know their shelves are being actively measured, scored, and compared every single month — they stay on plan.
Complete control over your audit.
Configure footprint, frequency, and metrics to match your operational rhythms and goals.
Any store, anywhere
Choose any specific footprint — whether that's 50 domestic supermarkets, high-street boutiques, premium travel retail spots, or bars/venues in the on-trade.
Choose the frequency
Shelfcheck audits run best on a rapid, high-frequency cadence. A monthly or weekly read acts as an operational whip.
Use your teams or ours
Brands can use their own in-store brand ambassadors, frontline field reps, or store staff to take photos via the Shelftrak app. Alternatively, our field teams can conduct the audits for you.
Custom scorecards
Scores are configured around custom target metrics such as promotional execution terms, or localised price ladders. Choose what you want to score and we’ll set it up.
How It Works
We turn simple shelf photos into verified compliance metrics in hours — putting execution control and rapid, on-site correction directly in your hands.
We Capture
Our global field team uses the Shelftrak app to capture the fixtures in 100+ stores every single quarter.
AI Analyses
Our proprietary VISTA AI model processes each image down to SKU level in seconds: products, facings, positions, prices and promotional materials.
Automated QC
Our system flags any inconsistencies (e.g., promotional stickers, packaging variations) for further review.
Human Verification
Our experts review flagged items, ensuring near 100% accuracy while maintaining speed and scalability.
Insights Delivered
Each wave is added to your dashboards. View and compare globally or by region or store. Drill to a single fixture, or track a competitor's space by airport.
What our audits reveal
Real examples of linear space deficits and compliance gaps identified during our bespoke store audits.
72%
below the European average share of space in Frankfurt
Benchmarking Patrón’s share of Tequila space across eleven European airports exposed a single location costing the brand its fair share of the category.
89%
below the European average share of Sugar Confectionery in Istanbul
A global sweep of key locations from Heathrow to Delhi, flagging where Haribo’s linear metres fall short of fair share by region.
69%
below the European average share of space in Paris CDG
Courvoisier holds its own in the UK but loses visibility at Paris CDG, where every competitor fixture is branded and better spaced.
Case study
Haribo — Global space share benchmarking
A global sweep of key locations from Heathrow to Delhi, flagging where Haribo’s linear metres fall short of fair share by region.
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